Translating your campaign: how to use the Facebook Ads Translation Guide

Translating your campaign: how to use the Facebook Ads Translation Guide

Translating your campaign: how to use the Facebook Ads Translation Guide

Facebook ads translation guide: Moteefe Blog header illustration tion

The Facebook Ads Translation Guide: reach a whole new audience

Translate your successful campaigns into another language, and you’ll reach a lucrative, untapped audience.  It’s a very effective way to scale up, and surprisingly enough, it requires very little added effort.

Not many people are able to speak multiple languages fluently, and finding a reliable and accurate translation can be difficult.  That’s why Moteefe has created a guide to help the community out.  The new Facebook Ads Translation Guide contains commonly used phrases for marketing a campaign.  It’s been designed to help you reach European markets and send your sales sky-high!

Facebook Ads Translation Guide: the details

Our guide provides sellers with translations in 13 different languages: English, German, French, Dutch, Spanish, Italian, Portuguese, Danish, Norwegian, Swedish, Finnish, Polish and Czech.

It covers common phrases targeted towards your audience regarding ads, campaigns and retargeting.  Some of the phrases available include:


  • For bigger sizes, select the S to 5XL option.

  • Click the GREEN BUTTON to select your size and style

Putting the Facebook Ads Translation Guide to use

After downloading the PDF file, use the steps below to help you translate the phrases. 

Select your language

Select the required language by clicking on the flag of the country that speaks the language you are seeking.  Alternatively, you can scroll through the guide.

Copy the text

Select text and Copy:

Windows: CTRL + C 

Mac: CMD + C

Paste the text

Paste into your campaign:

Windows: CTR + V

Mac: CMD + V

The benefits of translating your campaign

Facebook Ads Translation Guide: three examples of T-shirts with German messaging

Ultimately, by offering your products in another language, you will be opening the door to a new demographic.  As a result, a new audience is available to purchase your products.  With an increased pool of targeted customers, this move can greatly increase the number of sales you make.

The potential for selling Print on Demand in European markets is huge.  A lot of sellers focus their marketing towards the USA and overlook Europe.  This means that there is a lot less competition in the European Print on Demand market. You can see this reflected in the cost of advertising.  Your budget will go much further in Europe, letting you run more ads and reach more people.

Translating your successful campaigns will put you on the road to building your very own, global Print on Demand business.

For more information about other opportunities in the Print on Demand industry, check out our blog post
Selling Print on Demand in Europe: challenges and opportunities.

Help and support

Our Customer Success Team are here to help you maximize your potential with Moteefe. If you need additional support with anything mentioned above, contact us using the details below and we’ll be happy to help. You can also join the Moteefe x Marcazo Global Facebook group which hosts a great community of sellers, with tools and resources for you to use all completely free. Together, let’s #GoMakeIt

Contact details

Aidan Kessell – Success Manager
Ana Sousa
 – Success Manager
Support in English from 09am – 06pm BST (UK)

How to create a White Label store with a custom domain

How to create a White Label store with a custom domain

How to create a White Label store with a custom domain

Here at Moteefe you have the option to create your very own While Label store. This means you can use your own domain name and customize the store with your very own header and logo. They are easy to set up and come with a range of exclusive features and products only available to White Label store owners. Showcasing your Print on Demand products in this way will help legitimize your business and speak directly to your buyers. Sounds good? let’s take a look at how to set it up for your store…

The White Label Store

“White label” refers to a fully supported product or service that is made by one company but sold by another. 

White label stores give brands and individuals the power to sell their Print on Demand products using the Moteefe fulfillment infrastructure, but with a fully customizable front end. This process not only looks great for the buyer but allows sellers such as yourself to develop your brand and take full ownership of the storefront. Moteefe allows you to update product visibility on your White Label Store by categorizing your products into collections. You can add and remove or update products from your store at any time. 

Connecting a custom Domain

Although the Moteefe store provides sellers with a standard Moteefe store domain link, purchasing your own personal domain gives you true ownership of your brand and boosts your credibility in the eyes of the buyer. It indicates that the seller has taken additional steps towards building their business and reflects a more professional approach. Having your own website gives legitimacy to your business and purchasing a domain can cost as little as a couple of dollars a year! It’s definitely worth the investment. A custom domain name is:

Better for your buyers
A simple domain is much easier to remember than a domain containing suffixes from a hosting site. It is easier for you and your customers to type in as opposed to;

Better for SEO (Search Engine Optimization)
Including keywords in your domain name can help with search engine optimization (SEO). Keywords are crucial for business because they help drive traffic to your products. The more relevant your name, the higher you rank according to Google. The higher your Google ranking, the more traffic (as potential buyers) you will gain on your website

Connecting your domain to your Moteefe storefront: The Step-by-Step guide

Step 1

Purchase your domain on a domain name registrar.
These sites vary from country to country so we recommend that you Google one to see which registrar offers the best rates.  Some popular choices are, GoDaddy or BlueHost.

Step 2

Log into your Moteefe account and go to your Dashboard. Then click on the Stores tab

Step 3

Hover over the store that you want to attach the domain.  Now, click on the Domains symbol.

Step 4

A form will appear.  Fill out the form with the information of your purchased domain. Insert your Moteefe store name. Now, insert your custom domain name. Click Save & Continue.

Step 5

Log in to the domain registrar e.g GoDaddy and select your new domain for configuration. 

Step 6

look for the DNS Management section. Now you will need to change the Nameservers. Click Change

Step 7

Enter the new nameserver details in the boxes shown below. You can find them on the Moteefe Dashboard. These details have also been sent to you via Email. Be sure to click Save

All done! Please note it can take up to 48 hours to activate your new domain.

Help and support

Our Customer Success Team is here to help you maximize your potential with Moteefe. If you need additional support with connecting your domain to your White Label Store please contact our Seller Success Managers via the details below. Together, let’s #GoMakeIt

Contact details

Aidan Kessell – Success Manager
Ana Sousa – Success Manager
Support in English from 09am – 1800 BST (UK)

The Good, The Bad, The Ugly Christmas Sweater

The Good, The Bad, The Ugly Christmas Sweater

The Good, The Bad, The Ugly Christmas Sweater

A huge trend in Print on Demand in recent years, they’re funny, quirky, interesting and you can’t help but notice when someone’s wearing one! The design options for this product are limitless and you can put an Ugly Sweater spin on pretty much any niche you can think of. There’s even an official Christmas Ugly Sweater Day which this year falls on December the 17th.

We’re three days into the Christmas Contest of 2021 and to get you pumped for starting selling this week our design team has created a range of Christmas Ugly Sweater designs for you to download completely free. The theme All I want for Christmas covers a wide range of niches from Carp, to Yoga, to Beer and has great potential to target that perfect niche for selling success. 

The PSD files are also available to download alongside the print png files should you wish to change the design niche. Hold tight as we’ve got plenty more Christmas design drops to come over the next two months

How do I design an Ugly Christmas Sweater?

An Ugly Christmas Sweater is designed to look like it’s been made out of wool and cleverly shows each individual stitch to replicate a traditional wool knitted sweater. Typically the print is placed in the middle of the sweatshirt and made up of individual printed shapes.

You can incorporate classic Christmas symbolism such as Jingle bells, holly, stars, Mistletoe, things from Christmas carols and popular songs. See if you can pull out some phrases or modernise a popular classic by something more ‘on trend’ such as a popular meme that has surfaced this year or a world event.

You don’t have to create an Ugly Christmas Sweater that’s just based on something Christmasy, you can take your own designs that have sold well in the past and then transform it into the infamous ‘Ugly’ style. If it’s sold well before and you are now adapting the design style it will sell well again, it really is that simple.

Pro tip: If you are using a White Label store with Moteefe you will have access to all of your previous buyers email addresses so your new Ugly design can be targeted to the same group. Australia and New Zealand and two destinations which celebrate Christmas under different climate conditions, so why not consider your Christmas design on a tank top or use a design idea that would resonate with Aussies!

Help and support

Our Customer Success Team are here to help you maximise your potential with Moteefe. We’ll have plenty more Ugly Sweater designs coming over the next two months but if you have your own idea and need some advice please contact us we are always happy to help. Together, let’s #GoMakeIt

Contact details

Aidan Kessell – Success Manager
Ana Sousa – Success Manager
Support in English from 09am – 1800 BST (UK)

Q4 is here. Let’s #GoMakeIt

Q4 is here. Let’s #GoMakeIt

Q4 is here. Let’s #GoMakeIt

October 01 2021 marks the first day of the quarter with the biggest selling potential in Print and Demand and beyond – Q4. It’s finally arrived and we’re excited to see what new milestones our sellers can reach this year! This year’s Christmas Contest is underway, the seasonal Ugly Sweaters are coming to life and the party season is just around the corner. If you’re an experienced seller in POD or wishing to make your first sale this Q4 – You’re in the right place. Let’s take a look at some key dates and the Moteefe winter product offering…

Start your targeting early for the best chance of success during this competitive quarter. Yes other sellers and platforms may well be selling Ugly Christmas Sweaters but be sure to test a design and move onto the next if it doesn’t show promise early on. The key to this as with many other things in life is perseverance. Want to get started but don’t know how? We have some Halloween designs totally free to download, so why not start with the next big holiday arriving in under 30 days.

The Q4 Calendar

Here’s our Calendar highlighting the huge Print on Demand opportunities coming over the next three months. In ecommerce everyday’s a celebration but be sure to bookmark this page to remind yourself to start testing your designs well ahead of these key dates:

Statistics: Americans spent a huge $8.8 billion on Halloween in 2019 and the average shopper spends $400 on Black Friday. Green Monday takes the hotspot for the biggest sales day in December. The United Kingdom saw an increase of 30% in online shopping sales during 2020, and Spain a huge 75%

Which products work best during Q4?

Here at Moteefe, we have a range of on-trend winter products to keep your buyers warm this coming winter. But Print on Demand isn’t just apparel, cushions are another fantastic seller at this time of year, and make brilliant personalized gifts for Christmas.

Mugs and canvases are also great for custom text and are popular across a wide range of age groups. Alongside the Christmas Contest, we’re also running our Wall Art Contest should your penchant be Home accessories this year.

Hoodies and sweaters are products you can sell at a higher price point, and if there’s a time of year where buyers are most willing to part with their cash it certainly is Q4.

For more information on how to price your products then watch this video from our Print on Demand experts who themselves, are no strangers to selling big during this quarter.

Help and support

Our Customer Success Team are here to help you maximise your potential with Moteefe. Perhaps you have an idea but need design inspiration, or a concept that’s selling well but you want to get translated to try in a different market this Q4. We have lots of resources to support your success so get in touch and let’s #GoMakeIt

Contact details

Aidan Kessell – Success Manager
Ana Sousa – Success Manager
Support in English from 09am – 1800 BST (UK)

Using the Custom Text tool for animal lovers

Using the Custom Text tool for animal lovers

Using the Custom Text tool for animal lovers

During the past year, the number of pet owners worldwide has increased massively, possibly contributed to by the global pandemic and people spending more time at home, 30% of pet owners in the USA increased their annual spend on their pets last year v. 2019. 

The United Kingdom also saw similar growth in ownership of our fluffy friends, with a huge 10% increase in pet ownership. 2020 has been the year that has truly accelerated the growing trend of animal accessory purchasing, and this in itself presents a huge opportunity for eCommerce. 

The niche of pet ownership in its own right has produced great sales opportunities for passionate animal lovers of all kinds. It’s no secret that dog and cat owners will talk about their pets at almost every opportunity, and at Moteefe we think it’s time to capitalize on that demographic with a range of awesome print on demand products!

Which pets work best with custom text?

Dogs win the top spot as the most popular pet across the world, and the domesticated feline the cat follows closely behind. 12% of pet owners keep fish, which is a wide niche that can generate a variety of sub-niches for more pod opportunities. The more you study about an animal and the behaviors of its owner, the more print on demand campaign ideas will come to the surface. A tropical aquarium enthusiast may be interested in a particular area of the hobby, such as breeding or aquascaping and the dog lover may have a keen interest in The dachshund – more commonly known as the sausage dog

Dogs and cats are a solid favorite and a wonderful way to pair any design is with Moteefe’s custom text tool. The proud owner of five bunny rabbits, also known as the local bunny cuddler, would certainly enjoy a custom text T-Shirt as a birthday gift

Custom text products add that extra level of personalization which is perfect for any animal lover who wants to broadcast their affection for their pet. You can include the owner, pet’s name, or both in any design.

How to launch an animal-themed custom text campaign

1. Head over to and create a new campaign. Upload your custom text-ready design and wait for Moteefe to load its magic!

2. You’ll see a variety of products here. Choose your favorite product to start with, and click the green button Edit

3. Position your artwork with enough room for your custom text field to fit nicely.
Note: You can change the color for the purposes of the mockup and also add more colour options of your product for buyers

4. To test what your buyer’s name may look like with your design, it’s a good idea to type a name in the box Customisable Text 1.

In the Custom Text window anything you type here will appear as live text on your product. You can choose from several alignment options and adjust the size of the text. Moteefe offers a wide variety of fonts to choose for the custom text field and it’s a good idea to test out options that work well with your design before moving onto the next step. You can also upload your own font here (perhaps the same font as in your original design) but make sure you are uploading a .TTF (True Type font file)

5. Once you are happy with your custom text font, style and color click on the preview slider to see the finished product

6. Slide over to Edit to check all of the details before moving on to finalising your campaign. In the custom text window, write ‘Your Name’ here to make the custom text option as clear as possible to your buyers.

7. Your design looks great. Now, let’s go back to products where you’ll be able to add additional products to your campaign. Be sure to check your design and custom text are positioned correctly on each new product added.

8. You’re all set up. Click save and continue and follow fill in all the necessary fields before launching your new campaign. It’s a good idea to mention that this product supports custom text somewhere in the description to get people excited!

Help and support

We hope you’ve been inspired by this tutorial and should you need further support our Customer Succes team are always happy to help. 

Contact details

Aidan Kessell – Success Manager
Ana Sousa – Success Manager
Support in English from 11am – 02am BST (UK)

August national days for Print on Demand campaigns

August national days for Print on Demand campaigns

August national days for Print on Demand campaigns

Summer is finally here! With August on the way, there are a ton of new national days, weeks, and months to be celebrated.  There are great opportunities for Print on Demand sellers to test and launch new product lines.  Not sure what’s coming up?  Keep reading to see what new POD opportunities are on the way.

International Bacon Day, National Tell A Joke Day and International Beer Day are just a few of the crazy national day events taking place in August.  Whilst not every country across the globe celebrates these weird holidays, there will still be a group of people out there partying it up and celebrating to the fullest. The National Holiday Calendar is a great way to find new niche interests to test out on new target audiences; it shows you all of the National Days that are celebrated all year-round.  With August coming up, here’s a list of some of the most celebrated August National Days:

August national day calendar

August 1st   National Friendship Day (US)

August 4th  International Clouded Leopard Day

August 6th  International Beer Day

August 7th  Purple Heart Day

August 8th  World Cat Day

August 9th  National Book Lovers Day (US)

August 10th  World Lion Day

August 11th  World Calligraphy Day

August 12th  World Elephant Day, International Youth Day

August 13th  International Lefthanders Day

August 14th  World Lizard Day

August 15th  V-J Day (Europe)

August 16th  National Tell a Joke Day (US)

August 19th  World Photography Day, World Humanitarian Day

August 20th  World Mosquito Day

August 21st  National Senior Citizens Day (US)

August 22nd  National Be An Angel Day (US)

August 23rd  International Day for the Remembrance of the Slave Trade and its Abolition

August 24th  International Strange Music Day

August 25th – National Kiss and Make Up Day (US)

August 26th  National Dog Day, National Women’s Equality Day (US)

August 28th  International Bacon Day

August 30th  Summer Bank Holiday (UK)

Remember, to capitalize on these National Holiday dates, it is important to start marketing your product lines early. Market weeks, or even months in advance so your target audience has time to purchase and receive their products before these National Dates come around. Once you have decided which niche groups and upcoming events you want to target, it’s up to you to market your products to the masses.

Luckily, Moteefe has a ton of free resources available to help you succeed with your Print on Demand journey!

Be sure to watch the past live stream broadcasts available on our YouTube channel for some helpful tips and tricks about social media marketing using Facebook. Don’t forget to subscribe to Moteefe’s YouTube channel to keep up to date with our content and receive a notification every time we upload or go live.

Niche ideas for campaigns

If you need any help or inspiration about launching new products, check out our blogs on how to launch a line for German niches and Cinco de Mayo.  With Father’s Day recently behind us, you can also check out our blog post on Father’s Day design ideas for Print on Demand for more creative ideas to draw upon. 

However, if none of these recommended dates intrigue you to start your next seasonal line, check out the National Day Calendar for other random and oddly specific national holidays to get further inspiration for your next Print on Demand adventure.  You can also check out another one of our past broadcasts, The Beginner’s Guide to Niche Marketing; our blog posts have full transcripts available for those who prefer to read. However, if you prefer to watch the live stream yourself, you can check it out in the Moteefe x Marcazo Global Facebook Group our YouTube channel available below.

Help and support

Our Customer Success Team is here to help you maximize your potential with Moteefe. If you need additional support with anything ahead of your july POD campaigns, please contact our team using the details below.  Together, let’s #GoMakeIt

Contact details

Aidan Kessell – Success Manager

Ana Sousa – Success Manager

Support in English from 09am – 1800 BST (UK)