TikTok creator guide for Print on Demand sellers

TikTok creator guide for Print on Demand sellers

by | Jun 2, 2021 | Blog, English, Features, Tips

TikTok creator guide for Print on Demand sellers

TikTok is a great tool to use to help grow your Print on Demand business. Unfamiliar with the app? Use our guide to learn more.

The TikTok functionality consists of enabling the tracking of several buyer-side events on your store, optimize your delivery of adverts on the platform, or even create audiences to reengage with overtime on the platform.

This functionality is currently available on a per-store enablement basis and allows a creator to input the Pixel ID linked to a given TikTok Ad Account.

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Pixel & Tracking setup

For more instructions on how to create a pixel in your TikTok Advertising Account, please refer to the URL: https://www.tiktokforbusinesseurope.com/resources/install-tiktok-pixel

In order to be able to advertise effectively and track performance accurately, all you need to do is provide your TikTok Pixel ID.

⚠ Important: When creating the pixel, choose “Manual Install”. 

Moteefe has pre-created all events and populated them with data points to prepare for future TikTok advertising products on your stores. When the full pixel code is provided, all you need to do is extract your unique Pixel Identifier from the code:

 

<script>
!function (w, d, t) {

w.TiktokAnalyticsObject=t;var ttq=w/[t]=w[t]||[];ttq.methods= [“page”,”track”,”identify”,”instances”,”debug”,”on”,”off”,”once”,”ready”,”alias”,”group”,”enableCookie”,”disableCookie” ],ttq.setAndDefer=function(t,e){tLe] =function(){t.push([e].concat(Array.prototype.slice.call(arguments,0)))}};for(var i=0;i<ttq.methods.length;i++)ttq.setAndDefer(ttq,ttq.methods[i]);ttq.instance=function(t){for(var e=ttq._i[t]]| [],i=0;i<ttq.methods.length;i++)ttq.setAndDefer(e,ttq.methods[i]);return e},ttq.load=function(e){var i=”https://analytics.tiktok.com/i18n/pixel/events.js&#8221;;ttq._i=ttq._il|{},ttq._if[e]=[],ttq._i[e]._u=i;var

n=document.createElement(“script”);n.type=”text/javascript”,n.async=!0,n.src=i+”?sdkid=”+e+”&lib=”+t;var o=document.getElementsByTagName(“script”)[0];0.parentNode.insertBefore(n,o)};

/*
Your pixel ID can be found below. Copy all numbers and characters between the quotes
*/
ttq.load(‘YOUR_PIXEL_ID’); ttq.page();

}(window, document, ‘ttq’); </script>

This ID should then be pasted into the appropriate section of your User Settings or directly on the Store dashboard on Moteefe (as in the example provided below). Once you have your TikTok Pixel ID, all that’s left to do is update the stores’ section as per the steps below.

1. Access the Store’s Dashboard link

2. From the list, on the appropriate store, click the TikTok icon on the right-hand side

3. On the pop-up modal, paste your TikTok Pixel ID and hit “Save”.  Your pixel ID is now present on all events within your store.

You are now free to create campaigns in TikTok, track performance on your TikTok Dashboard and create audiences from your TikTok Pixel events over time.

Ad Formats, Placements & Technical Specs

TikTok allows adverts to be placed on more than just the TikTok App, by serving Ad space within other third-party apps within the ecosystem, similar to the way Facebook acts as a delivery engine for Instagram advertising.

TikTok Placement Ads

Ads placed within the TikTok app are limited to the video format, and displayed at this point exclusively within the “For You” page. Please note the technical specifications below also apply to Ad Placements in Video formats within other ecosystem apps.

Video Ad Requirements

Property TikTok Placement Others
Placement TikTok in-feed ad BuzzVideo: – BuzzVideo in-feed ad -BuzzVideo details page ad -BuzzVideo story ad Top Buzz: – Top Buzz in-feed ad – Top Buzz details page ad Babe: – Babe in-feed ad – Babe details page ad
Ad Composition Video creative + ad display image + brand or app name + ad description Video creative + brand or app name + ad description
Aspect Ratio 9:16, 1:1, or 16:9 16:9 or 1:1
Video Resolution Resolution must be ≥ 540*960px, ≥ 640*640px, or ≥ 960*540px No restrictions.  We suggest a resolution ≥ 720*1280px, ≥640*640px, or ≥1280*720px
File Size No specific restriction, ≤540*960px, ≥ 640*640px, or ≥ 960*540px
File Type JPG or PNG
App Name or Brand Name For app names, we support 4-40 characters (Latin) and 2-20 (Asian characters).  For brand names, we support 2-20 characters (Latin) and 1-10 (Asian characters).  Note: Emojis cannot appear in the app name or brand name.  Punctuations and spaces will also occupy characters. Depending on the phone model and operating system, longer text can be at risk for not showing completely on the screen display.

 

 
Ad Description For descriptions, we support 12-100 characters (Latin) and 6-50 (Asian characters).  Note: Emojis, “{}” and “#” cannot appear in the description.  Punctions and spaces will also occupy characters.  Depending on phone model and operating system, longer text can be at risk for not showing completely on the screen display.

 

 

 

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News Feed App Series Image Ad Requirements

Property News Feed App Series Image
Placement BuzzVideo: – BuzzVideo in-feed ad -BuzzVideo details page ad -BuzzVideo story ad Top Buzz: – Top Buzz in-feed ad – Top Buzz details page ad Babe: – Babe in-feed ad – Babe details page ad
Ad Composition Image creative + brand or app name + ad description
File Type JPG or PNG
Image Resolution No restrictions.  We suggest a resolution ≥ 1200*628px.
File Size No specific restrictions, ≤500 KB is suggested.
App Name. orBrand Name For app names, we support 4-40 characters (Latin) and 2-20 (Asian characters).  For brand names, we support 2-20 characters (Latin) and 1-10 (Asian characters).  Note: Emojis cannot appear in the app name or brand name.  Punctuations and spaces will also occupy characters. Depending on the phone model and operating system, longer text can be at risk for not showing completely on the screen display.
Ad Description Note: Emojis, “{}” and “#” cannot appear in the description.  Punctions and spaces will also occupy characters.  Depending on phone model and operating system, longer text can be at risk for not showing completely on the screen display.
Untitled

 

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TikTok also supports placements within Pangle, a market-specific engagement-driven video app, which is currently limited to the following core markets: Japan, Korea, Taiwan, Vietnam, Thailand, Malaysia, Egypt, Turkey, United Arab Emirates,  Saudi Arabia, Russia, and Indonesia.  For more information please refer to the appropriate TikTok Help Center article.

 

Moteefe Live: Maximising Your POD Sales in 2021

Moteefe Live: Maximising Your POD Sales in 2021

by | May 29, 2021 | Blog, English, Features, Products, Products & Features

Moteefe Live: Maximising Your POD Sales in 2021

Print on Demand has been a popular entrepreneurial project for people wanting to be their own boss and start an e-commerce business at home.  But, it can be a daunting endeavour for people that are new to the industry.  Fortunately, POD experts Thomas Gentleman and Aidan Kessell are here to help. 

In this week’s live stream broadcast, Thomas and Aidan discuss everything you need to know to maximize your POD sales.

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Some of the topics they cover include: 

  • 4:08 – What is Moteefe? and what do we offer? 
  • 7:41 – Customizable Stores and Campaigns 
  • 9:50 – 65+ Customizable POD products 
  • 10:53 – European POD market overview 
  • 14:51 – Start with the UK 
  • 17:47 – Then it’s all about Germany 
  • 21:52 – Big audiences work 
  • 24:44 – If it’s working translate it 
  • 27:52 – Amazing profit per sale 
  • 28:36 – Retarget everything 
  • 35:31 – Free scaleable artwork 
  • 37:54 – Three huge ROI boosters
  • 38:21 – Personalization integrated
Selling opportunities in June

Don’t have an hour to spare?  Here’s a summary of what you missed:

What is Moteefe? And what do we offer?

Moteefe is a Print on Demand platform dedicated to promoting entrepreneurship and enabling creatives to bring their ideas to life.  Brands and retailers of all sizes can create and offer unique and personalized merchandisable products to their audience within minutes.  We do this through eliminating barriers to the e-commerce industry by taking care of production, delivery and customer service.  And with no joining costs or hidden fees, Moteefe encourages entrepreneurs to pursue their passions and creative projects without taking any unnecessary risks.

European POD market overview

POD sellers should consider focusing on the European market.  It’s a massive market for sellers since it is far less saturated compared to North America.  There is less competition and your advertising budget goes much further since the euro and pound are so strong.  Moteefe also has a production facility in Europe which allows for faster shipping times for your customers.

Free scaleable artwork

If you have yet to get started or you want to diversify your campaigns, download our free design template.  This design has made thousands in profit for our sellers and it is highly customizable for various niches.

Three huge ROI boosters

Cross-selling, upselling, and pre-discounted pricing are three available features on Moteefe that can greatly increase your return on investment (ROI). Use these options to help boost POD sales.

Enroll in Moteefe School!

If you are a native English speaker with the U.K., if you speak French first, start with France. If you speak German, first, start with Germany. Germany is the number one. So wherever you start, the next thing that you should be focussing on or indeed the first thing that you should be focussing on is Germany, Germany, Germany, Germany.

Thomas Gentleman

Learn more

If you are still aiming to increase your POD knowledge, use our free resources to help you increase sales in your POD business:

  • Moteefe School – A free 13-video Teachable course taught by POD expert Thomas Gentleman.  The course takes you through the process of how to create original POD designs, advertise your product and use Facebook Ads.
  • Moteefe Live streams – Moteefe’s YouTube channel features live streams every Thursday with POD experts Thomas Gentleman and Aidan Kessell.
  • Facebook Ads Translation Guide – A downloadable PDF containing common phrases in multiple languages for marketing purposes.

You can watch the full live stream on YouTube or read the transcription below.  Want to be notified next time we go live?  Don’t forget to tune in every Thursday for weekly live streams with Thomas and Aidan where they discuss all things Print on Demand!

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July national days for Print on Demand campaigns

July national days for Print on Demand campaigns

by | May 27, 2021 | Blog, English, Features, Tips

July national days for Print on Demand campaigns

Every new month calls for new celebrations.  With July on the way, there are a ton of new national days, weeks, and months to be celebrated.  There are great opportunities for Print on Demand sellers to test and launch new product lines.  Not sure what’s coming up?  Keep reading to see what new POD opportunities are on the way.

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National Postal Worker Day (July 1), National Fried Chicken Day (July 6), and Cow Appreciation Day (July 13)  are just a few of the crazy national day events taking place in July.  Although not every country all over the world celebrates these weird holidays, there is a group of people out there partying it up and celebrating it to the fullest.  The National Holiday Calendar is a great way to find new niche interests for anyone ever looking to test out new target audiences.  It shows you all of the National Days that are celebrated year-round.  With July coming up, here’s a list of some of the most celebrated July National Days:

July national day calendar

July 1 – Canada Day 

July 2 – World UFO Day

July 4 – Independence Day (USA)

July 6 – International Kissing Day

July 11 – World Population Day

July 14 – Bastille Day

July 17 – National Tattoo Day

July 20 – International Chess Day

July 20 – National Moon Day

July 25 – National Parent’s Day

July 29 – International Tiger Day

July 30 – International Day of Friendship

Keep in mind that these are the dates of the national holidays.  It is important to start marketing your product lines weeks, or even months, in advance so your target audience has time to purchase and receive their products prior to these dates.  Once you have decided which niche groups and upcoming events you want to try, it’s up to you to market your products to the masses. 

Fortunately, Moteefe has a ton of free available resources to help you succeed with your Print on Demand journey.  

Be sure to watch the past live stream broadcast available on our YouTube channel for some helpful tips and tricks when it comes to social media marketing using Facebook.  Don’t forget to subscribe to Moteefe’s YouTube channel so you get notifications every time we upload and go live. 

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Niche ideas for campaigns

If you need help with launching these new lines you can check out our blogs on how to launch a line for German niches and Cinco de Mayo.   And with Father’s Day coming up in June, we highly recommend you check out our blog post on Father’s Day design ideas for Print on Demand. 

But if none of these recommended dates intrigue you to start your next seasonal line, check out the National Day Calendar for other oddly specific national holidays. Skim through the National Day Calendar to get some inspiration for your next Print on Demand design.  You can also check out another one of our past broadcasts, The Beginner’s Guide to Niche Marketing.  The blog posts have the full transcript available for those who prefer to read.  But if you want to watch the live stream for yourself, you can check it out in the Moteefe x Marcazo Global Facebook Group, our YouTube channel, or below.

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Help and support

Our Customer Success Team is here to help you maximize your potential with Moteefe. If you need additional support with anything mentioned in this blog post feel free to contact our Print on Demand specialists using the details below. Together, let’s #GoMakeIt

Contact details

Aidan Kessell – Success Manager
Ana Sousa – Success Manager

Sellersupport@moteefe.com
Support in English from 09am – 1800 BST (UK)

Campaign Budget Optimization for Print on Demand

Campaign Budget Optimization for Print on Demand

by | May 24, 2021 | Blog, English, Features, Tips

Campaign Budget Optimization for Print on Demand

Campaign budget optimisation (CBO) has been available as a way of constructing your Facebook advertising campaigns for some time now. Facebook was even considering making it mandatory. That means it would have been the only way that you could have launched a Facebook ads campaign. Facebook marketers have wondered whether campaign budget optimisation is right for them and whether running CBO’s for testing campaigns can work.

It’s important to point out that every marketer will have different experiences with their campaigns, whether they are CBO campaigns or not. When selling print on demand products, the most crucial factor is the design, not the advert and not the campaign’s structure within Facebook. Nothing in this article will make a design that nobody wants to buy start selling.

This post will cover several different structures for running adverts on Facebook. However, every advertiser will have different results, and nothing is guaranteed. The only way to succeed is to test, test and test some more. In the end, you have to find a formula and campaign structure that works for you. Some advertisers will set much higher initial budgets than others, and each niche will have dramatically different results.

Launch a POD campaign today with Moteefe

Table of contents

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Campaign Budget Optimisation versus Ad Set Budget Optimisation

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What is Campaign Budget Optimisation?

$

What’s the advantage of learning about CBO?

$

Campaign budget optimisation structure

$

Bid strategy for Facebook campaigns

$

The testing phase using Campaign Budget Optimisation

$

Scaling with CBO

$

Use the cost cap bid strategy to control costs

$

CBOs that are spending nothing or low amount of spend

$

The tremendous power of lookalike audiences with CBO

$

Facebook needs to optimise campaigns

Campaign Budget Optimisation versus Ad Set Budget Optimization

Campaign budget optimisation means that you set a budget for the entire campaign rather than on the ad set level.

Let’s first review how marketers constructed campaigns on Facebook before campaign budget optimisation. The original way of optimising was on an ad set level known as ad set budget optimisation or ABO. An ABO structure allows an advertiser to set a budget for each ad set within a campaign.

A campaign on Facebook has three parts. The campaign itself. The ad set or ad sets within that campaign, and then the ads associated with each ad set a campaign can have multiple ads sets within it, and each ad set can have multiple ads related to them.

One of the advantages of ad set budget optimisation is sellers can set budgets for each ad set. Setting a budget for each separate ad set gives you a very high level of control over your daily ad spend. It is a fast and efficient way to manage your ad sets.

Tip:


Although you can increase the budget of an ad set at any time. Some advertisers have found it better to duplicate an ad set and increase the new ad set budget. Leave the original one running rather than changing its budget. As a general rule, we do not recommend changing anything on a profitable ad set.

POD sellers have found that optimising add sets for purchases gives the best result. Some sellers have found success by optimising for add to cart. Both purchases and add to cart are worth testing.

Create four or five ad sets, each with a daily budget of five dollars. Review each ad set’s performance after 24 hours and turn off all the ad sets that are not performing well. That does not mean turning off all the ad sets have not made a sale. It does mean turning off ad sets with low engagement, which is a good sign that the ads may not ever turn profitable.

A good metric to look at is the cost per link click. You should turn off any ad set with a cost per link click of over two dollars unless that ad set has made a sale.

Want more information on setting up and testing ad set budget adverts on Facebook? Then join our free Facebook ads course.

What is Campaign Budget Optimisation?

With a CBO campaign, Facebook lets you set a budget for the entire campaign. That means that you set the budget at the campaign level, and the budget is distributed to each ad set depending on how well Facebook thinks that ad set will perform. Meaning that Facebook spends almost your entire daily budget on one to or just a few ad sets and does not spend anything on others or a tiny amount on some of the other ad sets within the CBO campaign.

The Facebook algorithm allocates the budget to the ad sets differently when you are using campaign budget optimisation.

The following statement is directly from Facebook. Facebook explains how campaign budget optimisation works:

“We optimise your campaign budget in real-time on an opportunity-by-opportunity basis. Our goal is to get you the most results possible and for the cost of those results to align with your bid strategy.”

A campaign structure that is using campaign budget optimisation will look like this:

Although the Facebook algorithm determines how much to spend on each ad set, you can set the daily minimum and maximum spends within the campaign for each ad set. Setting daily minimums and maximums can help in testing as you can force Facebook to spend a minimum amount on each ad set. If you wish, you can also cap the spend of an ad set; this could help you have an ad set targeting a smaller audience than the rest.

Tip: Until you get more comfortable with running CBO campaigns. It is better to let the Facebook algorithm determine the spend that it allocates to each ad set.

Tip: Wherever possible, it is better to have similar-sized audiences within each ad set when you are using campaign budget optimisation; doing so seems to lead to more balanced ad spends across the ad sets and better overall results.

What’s the advantage of learning about CBO?

Many advertisers have tested campaign budget optimisation and found that their initial results weren’t great. Still, like many things in marketing, successful marketers keep experimenting and trying different things until they find something that works for them.

Once you find a campaign budget optimisation strategy that works for you, it can be easier to scale the campaigns, and you may find that you can spend far more on a campaign than you were by using asset budget optimisation.

Campaign Budget Optimisation Structure

With CBO campaigns, Facebook is allocating budget to give the best results. So it is essential to provide Facebook with as many options as it needs to find a winning combination. It is crucial to find the sweet spot. Don’t give Facebook too many options or too few.

POD sellers have found that one campaign with 10 or 12 ad sets with three ads per ad set can work well. Use the same three ads on each one of the ad sets. Use different targeting for each of the ad sets. Try to keep the audience size similar in each ad set.

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Bid Strategy for Facebook Campaigns

To maximise the performance of all Facebook marketing. You need to understand the different types of bid strategy that Facebook offers. Many marketers use the default settings, and that can work great. Testing is always essential, and it is better to test and learn and find what works for you.

The four types of campaign bid strategy are:

Lowest Cost (this is the default)

Cost Cap

Bid Cap

Target Cost

The lowest Cost is the default strategy setting. Selecting this will mean that Facebook will control the bidding price for you. Facebook will try and find the most results for the budget you set. Remember, you have to choose the optimisation event for Facebook in each ad set. Whichever event you choose to optimise for will be the event that Facebook sets the bid strategy to target. Suppose you have selected the lowest cost. Then there is nothing more for you to do as Facebook controls everything for you.

If you select one of the other three, Cost Cap, Bid Cap, or Target Cost, you can control the costs yourself. So you can define how much you are willing to pay for the conversion event you have selected in ad sets.

You may have heard of manual bidding before. These three options give you the ability to enter a manual bid. But, they are different to the original manual bidding options that Facebook offered.

If you select Lowest Cost, Facebook will try to spend all the budget for the ad set or campaign to get the most results. Facebook will do this no matter what the cost per conversion you are getting is.

The other three strategies will let you control the cost. Each one is different, but how Facebook allocates the budget is similar. Facebook will spend your budget and attempt to target the results you want. Trying to target these results can result in Facebook not spending any money on an ad set in a COB campaign. Facebook will spend no money because it cannot find enough people in the audience to target at the set price.

For example, suppose you set a Bid Cap for a purchase conversion at one dollar. In that case, Facebook may not serve the ad to anybody. Facebook will not serve the ad is because it believes that nobody within the audience would purchase at that price. If this happens, you need to define a higher Bid Cap.

Each of the three cost control strategies has slight differences. You can see those differences in this comparison image below from Facebook.

If you select Cost Cap, then Facebook will attempt to get you the best results at a cost below the cost you defined.

Suppose you were to select Target Cost, which is a lot like Cost Cap. Facebook will try to get you conversions at the target cost that you defined.

After receiving feedback from our marketers running print on demand products, we have found that most prefer to use either Cost Cap or Lowest Cost for their campaigns. But, they do use these two optimisations in different scenarios.

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The testing phase using Campaign Budget Optimisation

Note: Before moving to use campaign budget optimisation. You may wish to test first with ad set budget optimisation as it is a cheaper way of trying a new product. To test with ABO, make a new campaign with four or five ad sets in it.

Before CBO was available, the only way to set a budget was by using individual ad sets. Setting a budget for an ad set means that Facebook will spend all the allocated budget.

Most marketers usually use the same daily budget for all ad sets within a campaign. All the ad sets within the campaign would spend their budgets, so it was easy to set daily budgets. Setting a budget for each ad set also made it easy to check and manage each ad set. It is easier because each ad set was spending the same amount of money as the others. It was easy to see which ad sets were performing well and which ad sets were not performing.

But, in campaign budget optimisation, assign the daily budget at the campaign level. So no longer can a daily budget be set at the ad set level.

Tip: You can test print on demand designs with a post page engagement ad for as little as four dollars a day. When an engagement ad has spent four dollars, we want to see a low cost per engagement. We also want to see a good number of comments and shares. Comments and shares are a great way to see if the design is resonating with the niche audience.

One way of testing a new design within a CBO campaign is to create 10 or 12 ad sets. Each ad set should have a different interest inside of the single campaign. Every niche and design will be different, and you may find something that works better for you. One successful setup is to use ten ad sets within one campaign. If you do this, use a daily budget of $150 a day. That is ten ad sets times $15 using the max cost per conversion and setting that to $15.

We are setting a total budget of $150 per day with a maximum cost per conversion of $15 per day. Each ad set has $15 available for it to spend within that day. Of course, Facebook will determine how much each ad set spends over the day. Given this, one ad set may spend much more than another. You may even see one ad set spending almost the entire campaign budget. It is also common to see other ad sets spending nothing.

The Max Cost per conversion is the ad cost that will give me a breakeven return on ad spend.

For example, if I sell a standard men’s T-shirt in Germany for $24.99 (€21.16). The profit that Moteefe will give me will be $15 (€12.73).

My cost per conversion must be less than the $15 (€12.73) dollars, so there is still a profit margin.

Tip: To calculate the budget, do this. Multiply the number of ads set by the maximum cost per conversion you are willing to pay.

Daily budget equals the number of ad sets times Max cost per conversion.

So in the example above, the daily budget equals ten times $15, which equals $150 per day.

It is better to start with the lowest cost bid strategy when testing before running the campaign. We do not know whether Facebook will generate sales for the Max cost per conversion that we need. If we were to use cost as the bid strategy from the start and the cost you defined was too low, you might not get any traffic.

So, when you’re testing, it’s best to let Facebook decide if the costs happen to be too high. After a while, it’s likely because the product or the ad or the targeting is not strong enough to be profitable. If that is the case, you will need to figure out where the problem is.—is it the product, the ad or the target audience? Adjust them over time.

90% of the time, it will be the design that you are trying to sell. Many advertisers and marketers blame everything other than the product. If you are not getting the results that you want, then find a new design to test.

Download the Facebook Ads Translations Guide

Scaling with CBO

With ad set budget optimisation, scaling happens in two ways: increasing the daily budget of an ad set. If you are doing this, try increasing it by no more than 20% every 48 hours. Or duplicate the ad set and set a new budget. Leave the original ad set running.

There is no way to increase the daily budget or duplicate a winning ad set for CBOs. That is because changes to the budget are only made at the campaign level.

Scaling can be easier with CBO as marketers can duplicate the entire campaign. After doing this, the budget increased for the new campaign.

When duplicating campaigns, only run the winning ad sets in the new campaign. Do not delete the duplicate ad sets that were not performing in the original campaign. Pause them before you start running the new campaign.

You can keep the same daily budget as you had before. Or you can increase it and have a newer, higher budget for the new campaign.

For example, if you have five ad sets and your maximum cost per conversion is 15, and you wish to scale by a factor of 10. Then your new daily budget will be five times $15 times a scaling factor of 10, which will give you a new budget of $750 per day.

You can use any scaling factor you like; anything from two times to 10 times can be successful. Never spend more money on advertising than you are comfortable with. Spending money that you are not comfortable with will lead to poor decisions. Poor decisions lead to losses.

Once you have identified only those ad sets that are winning, then you can increase your budget by a factor of 10 only if you are comfortable with the extra ad to spend. It is critical that you only do this for the best-performing ad sets.

Daily Budget = Number of Ad Sets x Max Cost per Conversion x The Scaling Number.

Daily Budget = 5 x 15 x 10 = $750

Tip: If you are scaling by a factor of five or 10. You must make sure that the audience that you have within each ad set is large. Otherwise, you will soon exhaust those targets.

If you are less sure about the original ad sets’ performance or want to be more conservative with your ad spend. Then you can increase by a lower factor-like 2X, 3X or 5X.

Using the cost cap bid strategy to control costs

Suppose you want to scale by a factor more significant than 10. You can use Cost Cap as your bidding strategy. You can also do this if you are scaling by a factor of 10 but wish to be more conservative with your ad spend.

Cost Cap lets you set the target cap cost you wish Facebook to attempt to get conversions at. Remember this will be the cost per conversion of the event you are optimising for each ad set.

If the cost is too low, Facebook may not get any results for your budget and won’t spend what you have allocated. You may need to adjust the cost to let Facebook begin allocating your budget.

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CBOs that are spending nothing or low amount of spend

After the testing phase, you may have found some ad sets that have performed well. Others will have performed less well. There will also be other ad sets that have spent either nothing at all or a minimal amount.

Suppose you find that some ad sets have not spent any money or have spent a tiny amount of money; this will be because some ad sets perform well. When this happens, Facebook will divide most of the budget to those ad sets. Given this, some ad sets may not get anything spent on them.

If this happens to an ad set, then create a new campaign and let them run again. You still want to have ten ad sets within the campaign, so it is best to find new targets for the other ad sets you are adding.

When you create a new campaign, make sure that you go back to the testing phase with testing budgets.

The tremendous power of lookalike audiences wtih CBO

Lookalike audiences within Facebook are awesome. They will update when new events trigger. With new people added to the custom audiences, lookalike audiences can last for much longer than interest targets. Lookalike audiences update with new people added.

Breaking a lookalike audience down by age and gender is one way to use lookalikes with CBOs.

Like this:

 

Ad Set #1 – Lookalike Audience 1% – Women – 25-34

Ad Set #2 – Lookalike Audience 1% – Women – 35-44

Ad Set #3 – Lookalike Audience 1% – Women – 45-54

Ad Set #4 – Lookalike Audience 1% – Women – 55-64

Ad Set #5 – Lookalike Audience 1% – Women – 65+

Ad Set #6 – Lookalike Audience 1% – Men – 25-34

Ad Set #7 – Lookalike Audience 1% – Men – 35-44

Ad Set #8 – Lookalike Audience 1% – Men – 45-54

Ad Set #9 – Lookalike Audience 1% – Men – 55-64

Ad Set #10 – Lookalike Audience 1% – Men – 65+

Ad Set #1 – Lookalike Audience 1% – Women – 25-34

Ad Set #2 – Lookalike Audience 1% – Women – 35-44

Ad Set #3 – Lookalike Audience 1% – Women – 45-54

Ad Set #4 – Lookalike Audience 1% – Women – 55-64

Ad Set #5 – Lookalike Audience 1% – Women – 65+

Ad Set #6 – Lookalike Audience 1% – Men – 25-34

Ad Set #7 – Lookalike Audience 1% – Men – 35-44

Ad Set #8 – Lookalike Audience 1% – Men – 45-54

Ad Set #9 – Lookalike Audience 1% – Men – 55-64

Ad Set #10 – Lookalike Audience 1% – Men – 65+

Suppose you are using a larger lookalike audience or running adverts in a large country like the US. You can also segment your lookalike audiences with an interest. It is best to use very broad interests when doing this, as you still want to have a large audience to target. The largest lookalike audience you can make in the United States is 22 million people. A lookalike audience of 10% of the most like your original audience.

If a 1% lookalike audience performs well, then you can test audiences of 1 to 2%, 2 to 3% for 4 to 5%, and so on. You can also use audiences of 5% and 10%.

Launch your next campaign on Moteefe

Facebook needs to optimise campaigns

Facebook’s algorithm is very advanced. The algorithm will do everything to try to produce the lowest possible cost. But that does not mean that you cannot help Facebook by feeding in audiences that it is more likely to optimise.

Suppose the audience you have selected is too large or too broad or not interested in the product. If this happens, then it is likely that your campaign will not perform.

You can help Facebook by looking at the data from your niche over time and working out who the buyers are. If, for example, if all your buyers are women, then it would make sense to exclude men; this can be the same for age ranges. If your buyers are 35 to 54, it makes sense to exclude 18 to 24-year-olds.

The same is true for placements. If all your sales are from running ads on the Facebook news feed on mobile, then exclude desktop; this works across platforms. So if you’re getting all your sales on Instagram, it does not make sense to run more adverts on Facebook. Each niche is different, and each product within each niche is different. Testing and learning the data is critical.

A simple rule is don’t start too big. Try to test new products with audiences that you know are likely to buy products from you.

Help and support

Our Customer Success Team is here to help you maximize your potential with Moteefe. If you need additional support with Campaign Budget Optimization please contact our Seller Success Managers via the details below. Together, let’s #GoMakeIt

Contact details

Aidan Kessell – Success Manager

Ana Sousa – Success Manager

Sellersupport@moteefe.com

Support in English from 09am – 1800 BST (UK)

Moteefe Live: Print on Demand Q&A with Moteefe

Moteefe Live: Print on Demand Q&A with Moteefe

by | May 21, 2021 | Blog, English, Features, Products, Products & Features

Moteefe Live: Print on Demand Q&A with Moteefe

We are almost halfway through 2021 which means it’s time to reflect, look back at how we’ve all been doing, and review our performance.  The only way to get better at something is to take risks, try new strategies, and implement a few changes!  Luckily, this week’s live stream is a Q&A session with our Print on Demand experts Thomas Gentleman and Aidan Kessell. 

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  • 2:10 – What’s the best market to target? EU or US?
  • 6:57 – What is the best country to target in Europe?
  • 9:50 – What is the hottest POD product?
  • 14:07 – What is the biggest missed opportunity?
  • 16:47 – What is the biggest hidden mistake when selling POD?
Selling opportunities in June

Don’t have 30 minutes to spare?  Here’s a summary of what you missed:

What’s the best market to target? EU or US?

Although you can try selling in both markets, Europe is seemingly the easier path to success.  Most sellers will start with the United States, believing it’s easier to penetrate since there are so many people to target, however, it’s extremely competitive.  The EU is a less saturated market compared to the US, making it a bit easier for new sellers to start their POD journey.

What is the best country to target in Europe?

Start where you can speak the native language.  If you are a French speaker, target France.  Speak English? Target the United Kingdom.  Once you have found success in your main country, the next best country to target would be Germany.  Translating your designs in German allows you to target German-speaking countries like Germany, Austria, Switzerland, Liechtenstein, and the Italian province of South Tyrol.  It’s a huge market with massive potential.

What is the hottest POD product?

Cushions.  These home accessories are great selling products since many buyers aren’t aware of the average price of a cushion.  This allow you to set higher profit margins on a low-cost item.  With clothes, some people may not know sizing, but with cushions, sizing doesn’t matter as much.  All sizes are perfect for any household.

What is the biggest missed opportunity?

Cross-selling.  It’s a great opportunity to increase a customer’s basket size.  Be sure to turn on the cross-sell feature when creating a campaign. 

What is the biggest hidden mistake when selling POD?

Don’t spend too much time on a design that isn’t performing well.  Get rid of the bad designs and focus on the ones making profit.  Find the big winners and find a formula that works for you.

Enroll in Moteefe School!

If you are a native English speaker with the U.K., if you speak French first, start with France. If you speak German, first, start with Germany. Germany is the number one. So wherever you start, the next thing that you should be focussing on or indeed the first thing that you should be focussing on is Germany, Germany, Germany, Germany.

Thomas Gentleman

Learn more

If you are still aiming to increase your POD knowledge, use our free resources to help you increase sales in your POD business:

  • Moteefe School – A free 13-video Teachable course taught by POD expert Thomas Gentleman.  The course takes you through the process of how to create original POD designs, advertise your product and use Facebook Ads.
  • Moteefe Live streams – Moteefe’s YouTube channel features live streams every Thursday with POD experts Thomas Gentleman and Aidan Kessell.
  • Facebook Ads Translation Guide – A downloadable PDF containing common phrases in multiple languages for marketing purposes.

You can watch the full live stream on YouTube or read the transcription below.  Want to be notified next time we go live?  Don’t forget to tune in every Thursday for weekly live streams with Thomas and Aidan where they discuss all things Print on Demand!

Subscribe to our YouTube Channel!

Full transcription

A: Good afternoon, everyone, and welcome to this week’s Live Stream, where we are doing a print on demand Q&A. We’re going to answer some of the questions that you’ve sent in to us, as always, joined by Thomas. Tell us, how are you?

T: I’m good, Aidan. Hello, everyone. Welcome to another Aidan and Thomas show here at Moteefe.com. We hope you doing well out there. If you don’t know anything about Moteefe. And let me give you a very quick introduction Moteefe is a print on demand platform. What does that mean? Well, that means that we only produce the items after they’ve been ordered so we don’t have warehouses full of designs, meaning that we’ve got super low barrier to entry.

It’s a great opportunity for you to get involved in e-commerce right now. Today, with Moteefe at no cost to you, Moteefe’s a completely free platform to use. We’ve got a worldwide system, a network indeed of printing locations. So that means that wherever you order all around the world, we produce the item. We print the item as close to your buyer as possible, meaning that the buyer gets a great experience. It comes to them as quickly as possible and everybody’s happy and to end.

So Moteefe, Moteefe.com, if you haven’t checked out, please head over there, open the account. As I say, it’s completely free and you get to speak to Aiden and very often, which is always well worth it, even if you’re not planning to to do anything else, just open an account and keep messaging item. He will really appreciate it. But in all seriousness, great opportunity, especially now we’re just going to run through some questions today that some of our top sellers and some of our other sellers and users have sent into item over the last few days.

And we’ve selected the ones that where we’ve had the most questions on the on the same topic. So idn over to you for the first of these insightful, hopefully insightful questions. I don’t know what they are, so it’s going to be exciting for me as it is for you. So Aidan, drumroll please.

What’s the best country to target? EU or US?

[00:02:02.840]

A: Number one. OK, and I’m going to elaborate on this. So the question was EU or US? But to elaborate on that, that could mean 101 different things is, what’s the best market to target at present? Is it Europe or is it the United States? There’s a lot of people doing well on both sides of the pond. Do you think, Thomas?

T: Oh, I thought you meant emus.

A: I didn’t. No, no, that’s good as you are.

T: Yes. Emu niche, strong niche. US or the United States. North America or Europe. Europa. Europe, simple is that when you first starting out, everybody, one of the biggest mistakes people make will everybody, but we see a very common entry path into print on demand, and that’s cats in the States.

A: It really is.

T: Now, I’m not saying that you can’t sell cat T-shirts or cat related or cat niche products in the United States. Some people are doing tremendously well in that case, however. From our experience, we see people when they’re just starting out, they have a fairly basic cat design, sometimes just a picture of a cat of varying qualities. Yeah, they then tried to sell that into the biggest market. And it’s a great market, don’t get me wrong, into the United States.

You can make a lot of money there. With Moteefe. We see thousands, tens of thousands of orders in the United States coming in all of the time. And we’ve got a dedicated network of production facilities spread out all over the United States to fulfil those orders. A fantastic profit margin, if I do say so myself, for the seller in the United States, however. When you’re first starting out, and indeed in general, you should always be selling, at least in Europe as well, and I would suggest in Europe to begin with, it’s a lot less competitive in Europe, is it’s a market where there’s you have to put in a little bit more effort because there’s translations to be done and people get put off.

But that because of that little bit of extra effort, it means that the majority of people, people being notorious for their lack of action, especially when they’re not being told to do it. So remember that you’re doing this for. Yourself, whatever your goals are now, your goals might be to make a lot of money, it might be to prove to yourself that you can so that you can be successful at something and your degrees of success could be a spectrum.

It doesn’t have to be that you want to change your finances completely or be independent of change. Change the picture. It’s the beginning. How many do you want to get at the beginning and and what are you going to go for? So you’re the master of your own destiny. The more you put into something, the more you get out. That’s true in everything. Almost everything in life, apart from lottery tickets. And at the end of the day, if you combine everything that everybody puts into lottery tickets and what actually comes out, most of it is held back.

So even in that instance, it doesn’t work out. So this isn’t a lottery ticket. This is about you, what you want, how you want to go about it. And the more effort you put in, the better the results. And one of the ways that you can do that is to find a design test in the U.K., U.K., if you’re English speaking. That’s a good place to start and then move that design into the rest of Europe, so Europe, Europe, Europe, definitely you want to focus on Europe, of course, try stuff in the United States.

But believe me, and we see from our data working with new people in the industry, new people with Moteefe and even bigger sellers, more experienced sellers are now switching over and testing Europe, that that’s where a lot of success and a lot of money is being made.

A: And just just for that, isn’t a lot of sellers over the last since since I’ve been working within that and their age, they underestimate their age of being a native to that country. Some of the Dutch settlers with the Moroccan settlers, Italian settlers, they they think they have to take a best super winning design in the US and then do it in Italian the half the time. No, it’s about the coins in terms of phrase that I wouldn’t know unless I was in that country or grew up in that country that, you know, and they live with these things that only they would know.

And it resonates with their audience better. And then I’ve seen some people that have just this small phrase that only someone who’s a native speaker, that language would get rocket. And it’s literally just black text in a black, like, really simple stuff. So, yeah, there’s potentially those winning terms of phrase that you wouldn’t think would sell that actually self.

T:  Indeed. So Europe, first, the next question and what have we got next?

A: It’s very loosely linked. So we’ve with Europe and what would you say the best by a country is at the moment.

What’s the best country to target in Europe?

[00:06:58.340]

T: So the best country to sell into in Europe, if you like Europe, I’d say, well, you want to start. You want to start. As I say, if you are a native English speaker with the U.K., if you speak French first, start with France. If you speak German, first, start with German and indeed German. Germany is the number one. So wherever you start, the next thing that you should be focussing on or indeed the first thing that you should be focussing on is Germany, Germany, Germany, Germany.

It’s a powerful, powerful, big market. Lots of reasons why that is. It’s a rich country as a country of 80, 90 million people and growing. It’s a very rich country and it’s definitely a country that loves to buy online. There’s no doubt about that. There are also some internal reasons why Germany might be a good place for non Germans and Germans alike to start. Then that’s because it there’s some funny rules in Germany about what you can and can’t do online and how you have to be registered and set out to be a business.

So. That doesn’t apply to non Germans Moteefe handle everything in non German residents Moteefe, handle everything we’ve got. Translation service will help you will get you going. But definitely Germany is key to your success if you’re not sending in Germany, if you’ve never served in Germany before and you want to start contact Aidin and we’ll give you a we’ll work with you to come up with a plan and design ideas the whole lot and create yourself the beginnings of a German store where you can start driving some units.

We’re here to help you, especially especially if you’re going to take the opportunity right now and target Germany.

A: Yeah, definitely. And. Germany is killing it. That’s what I’m going to say to you guys, and if you do those translations, I look, I implore you to to message me and get get get on on that.

T: How do they reach you? They message your carrier pigeon more so they can do carrier pigeon semaphores code. 

A: But the easiest method and I always you know, you go to the path of least resistance, I would Facebook message me, how would you do that if you join in or if you’re watching on YouTube? There’s a link in our description to our Facebook group. And in there you find me so you can literally join the group. You see that I post regularly two or three times within the group that week.

And then you can actually click on me and my friends, send me a message or alternatively and they are might regret this, you could email me on Aidan@Moteefe.com.

What is the hottest POD product?

[00:09:33.070]

T: But I think he regrets that because I won’t that one that did so, those young people, people forget what I’ve just said about my inner layer. This an Easter egg is a secret tip to whoever is watching and was the hottest product right now with the hottest product irons. And for all the hottest powder products, it’s so hard to sell. Well, I think we all know what that is, and that is cushions, cushions are amazing with custom text on it.

What’s custom text I hear you ask with Moteefe? Moteefe have a feature that will allow you to add customisable text to fields of customisable text to most of our product range or a couple of outlying products that we don’t know isn’t available on. But for all of the main products, all of the apparel and definitely four cushions, you can add custom text. We’ve got square cushions and we’ve got rectangle cushions. Oh yes, that’s it. Rectangular cushions indeed. Not rectangle cushions, rectangular cushions, square and rectangular.

What’s great about them? People love them. It’s an item that you can display in your house, so it’s out. It’s seen where there’s a t shirt, a hood is great, but you have to wear that and you have to go out wearing it. Love messages or personalised messages, Father’s Day message. It’s Mother’s Day messages, those kinds of messages, funny messages as these people are displaying in their house, on their sofa, maybe on their bed couch, all of these different chairs, scattered cushions as I put them around.

People can say it’s something that they can show off all of the time. People love them. Cushions are amazing. In Europe, I would sell a cushion at twenty nine euros and ninety five cents or twenty nine euros and ninety nine cents. Or if you want to be come down a little bit, you can come all the way down to twenty seven ninety nine point ninety five. Whatever, wherever you’re pricing 26. I wouldn’t go, I wouldn’t go much below that.

And if you want to really push the boat out, which is an English expression for go for it, you can try as high as 34.99 euros, not pounds. If you are going to go 34 pounds, I think you are definitely at the upper limit there. However, if your test, test, test, test, test, if you’ve got a really, really strong design with custom text on it that really speaks to the niche.

The buyers within that niche that we have seen, we have seen successful sales at very high price points. But you’ve always got to try and offset that with buyer expectation, you know. Twenty nine year old. Ninety nine cents is a good benchmark for where you want to be.

A: Yeah, I, I like a bit of a strange reason as to why I love it so much. Not just I mean for selling is safe and you buying a gift for someone and you know they see a lovely fishy T-shirt, jiujitsu T-shirt, you know, whatever needs that person’s in and chest t shirt for their other half, their brother, their sister, the mother. They’ve also got to remember what size is that person. The cushion is one size fits all.

They’ve got to think about it. You know, there’s no barrier. There is just that’s a cushion for that person.

T: Indeed. Indeed. And I think the statistics on how many men know that their partner sizes is pretty low. We don’t know. I can see that. We don’t know. And probably there’s a few people out there, they’re not even sure what size they take. So, yes, universalising one cushion fits all our cushions come pre staffed. So you’re not just buying the.

A: Oh, the bag.

T: Yeah, the case. The pillowcase doesn’t cover the cushion cover. You’re buying the fully stuffed. Ready to go. Ready to sit on. Ready to. Hit someone with if you wish, not recommended, but the very thing fully staffed, that’s what comes ready to go, nothing else. And that’s why it’s it’s a great it’s a great product, a great price. People love them. They can just buy them in their houses. So what’s the hottest product right now?

Definitely cushions.

What is the biggest missed opportunity?

[00:13:57.040]

A: Oh, yes. Oh, yes. Right. Oh, I’ve got a bit of a trick question for you, Thomas. I am. What do you think is the biggest missed opportunity when selling for Obama, the biggest missed opportunity? Mm hmm. It’s a good question. Let me remind me of my night and I mean, I know what I that we have two similar questions.

We do have two serious questions for me. I would say, like if I was to add, so many people don’t add it.

T: Oh, yes. Yes. Groo not optimising your campaigns and all sorts of very different ways. So Moteefe, Moteefe, dot com, go there, create an account is completely free, upload some artwork and you will see that you can create what we call collections by putting a tag grouping products together with with a with a name, with a tag on those products. And then the products within the same tag will be shown as up sell or cross-sell items across sell items for one of the campaigns.

So if somebody goes on to the product page, add something to Baskett, something to the basket, the basket will pop up. And within that basket, other products are the campaigns, as we call them, from the same collection. Tag will be shown as items within that basket. Caveat here, personalised items are fantastic, but people aren’t going to be typing out names while they’re trying to check out. So we’ve restricted it that you can have cross-sell enabled for custom tech.

So if your campaign’s custom text, you’re selling a custom text product, that’s great. You can have you can have cross-sell there in the basket. You can have other products shown. But those other products have to be products that don’t have custom text on it. So if you’re just going to use one tag, make sure that you’ve got a mixture of campaigns that are that have custom text and those that don’t, so that you get something definitely shiny in the car.

So you’re not optimising your campaigns for boosting the average order value or products per order is definitely a big missed opportunity. And if you have any questions around how to do this, you can reach out to Aydan and in our group, our customer success managers, and they will explain exactly how to do that. In fact, and as an expert on optimising optimising stores and campaigns for our users.

What is the biggest hidden mistake when selling POD?

[00:16:29.380]

A: Yeah, and then I can see why we had a bit of confusion there, because those two questions are very similarly worded that we might have gotten it in a script in the zeitgeist. So that was the biggest missed opportunities. Crosetti and. And then we’ve got the biggest mistake of selling online. That’s why we had to make the biggest hidden mistake I think we agreed on. Yes, not an obvious mistake.

T: So none of this was fully aligned before this? No. The biggest hidden mistake. And we see this all the time, and it’s very easy to do so, you’re running paid advertising to a campaign, you upload your artwork, you’ve made the artwork yourself, maybe, which is also part of this. You you think this is great, it’s going to sell. You get your campaigns going, your Facebook campaigns, that is driving traffic to it and is selling.

A bit it’s not selling great, it’s not selling poorly, it’s selling a bit, it’s taking over, it’s bringing in sales. One day you’re a little bit ahead, the next day, you a little bit behind. You’re spending time managing campaigns. Maybe you’re making 10, 20 dollars a day, OK? But you’re spending money. You’re taking time. It’s a huge mistake. You want to move on. So test it. You know, give it a good try.

I’m not saying just after one or two days, but if it’s not scaling up, if you’re not really going to be able to drive that one on to huge sales, move on, not moving on and wasting loads and loads of time on stuff that’s just ticking over is no good. Imagine if you’ve got a physical store and you’re selling, you’re selling, you’re selling a drink, you’re selling a drink. Doesn’t matter what it is, could be lemonade.

You’re selling your own lemonade that you’re making. And then people are coming in, you’re making lemonade. You’re ending up throwing away a lot of it at the end of the day, break even or maybe a little bit up. But believe me, there’s a store down the street selling ginger ale and there’s a queue five miles long for and they can’t get enough ginger to make the ginger ale that they’re going for it. Now, you can just keep going with your stuff and you do some more marketing around it.

Maybe get some people you might get some more people interested, but they don’t want that. They want the ginger ale. That’s what you’re dealing with here. There are millions. And I do mean millions of buyers on the Internet right now in a variety of different places. If your stuff isn’t selling, just taking over. If it’s not selling at all, it’s better because then you can just stop. There’s no debate if you haven’t sold anything and you just lose your money.

The real problem comes with the stuff that’s just taking over because you know how maybe it will get. I’ve never seen anything get better after four or five days if it’s taking over breakeven or slightly down. Yeah, you can mess with the targeting a little bit, but you’re not going to be able to take that to something that people can’t stop themselves from buying. Yeah, you’re targeting might be wrong. You can adjust so but you should know your niche by now.

You should know where your buyers are within your niche. If you’re just starting out, then yes, you will have to go through a little bit of this at beginning with a couple of campaigns, a couple of things where you’re trying to work out what’s going to what’s going to work and what isn’t. But believe me, when you find a winner. Sells, you can make mistakes on the ads, you can have no ad copy, you can just drop the link in there, you can get your targeting slightly wrong.

You can overspend on the people will buy it because they want to buy it. Winners stand out and speak for themselves. Don’t get caught in the trap of spending a whole amount of time just taking over with something because I should. But it’s a good design. I like it. I don’t care if you like it unless you’re going to buy loads of it and then do please. If you’re going to do that, I can send you some campaigns to do that from you.

Don’t waste your time on stuff that’s break even or worse or making a small profit. It’s let it run, let it run. Come up with ten more designs while you’re doing that. Yeah, let it run. Let it run but make test test test. Keep moving on and find that winner and that winner will scream to you because the engagement right. Will be completely different. The clicks will be completely different. The ads, the carts will be completely different.

The the purchases will be completely different on a different scale than you haven’t seen before. And that could be one in ten campaigns, one in twenty one thirty one and forty one in 50. Doesn’t matter. Find the big winners.

A: Yeah. It said it’s heartbreaking to see when people do get stuck in that rut or, you know, in that loop because it’s the way I see it. Aid and this is selling is break even above try. I’m going to try and change the pricing and try and change this and change the wording and change this and change the end of the day. Is this sort of mindfulness. You can’t have that. And they are going to think, what is it?

Yeah, they’re married to design. And it’s the way I see is they’re trying to there’s like a little square cube and they’re trying to force it into a circle. Oh, it’s never going to fit. They’ll never believe the next block up. Right.

T: As people believe there’s all sorts of things. Oh, this isn’t right. Is this is there is something else. It’s the design. It’s the design is always, always, always the design. Yeah. Some weird stuff can happen. Don’t change the prices. Keep your prices high. If they don’t want to buy a high price, then find something that they do want to buy at a high price. You’re not here to break even and take over and give stuff away.

You’re here to find great designs that people really want to buy and then push that out strongly as you can to them as quickly as you can and really scale it up and then move on to the next thing. Don’t get stuck in the in the break even or worse trap.

A: Yeah. Yeah. So just on this, so I’m going to before I start doing some self plugs to the Moteefe course, etc.. If you’ve got any questions, please feel free to put in the comments and get over to it. If you are new to Moteefe to selling online, want to make some money while you’re working from home, etc. etc.. There is a link to the Moteefe and of course down below where you can find how to do it and add anything and everything is the best place to start.

T: There’s a Moteefe ads course? How much is that?

A: Let me just check. It’s free, Thomas, free. Completely free.

T: Who made that face because, of course, was it just some random person off the street that never sold anything online before?

A: It’s someone who’s who, from my knowledge, is sold well over 10000 units themselves, and probably even more than that is yet to disclose the amount. And I think I’m looking for an AK. Thomas came up with the car so you can literally go on and find a free motive at schools that Thomas wrote. In the description below on YouTube, not only that, you also see a link to a Facebook group where you can find me. So if you do have something that’s shown any initial signs of success in design, but you want to scale it to Germany, Sweden, to Norway, to everywhere you want to go global with it, message may not get that point.

That’s what I’m here for.

T: The Facebook group join 7000 other members, Moteefe users all focussed on the same goal in our Facebook group is a fantastic group. We’re all active in there all the time. You might be watching this in the Facebook group if you are. Hello, please do join. It’s worth it. And again, no cost to you.

A: Yeah, that’s it. And as we have no more questions for the words, final words.

T: Well, that sounds very final, but I think we will do this again next week. Thank you, everybody, for tuning in anytime. Really tune in anymore, do you?

A: You click in.

T: Click, thanks, everybody, for clicking in, smash up the likes, follow us, do the things you subscribe, like subscribe, share, comment. Every bit helps and we’ll be back next week. Thank you very much. And do head over to Moteefe.com and create your account today.

A: Yeah, stay safe, guys, and we’ll see you next week.

 

How to Bulk Clone your Print on Demand Campaigns on Moteefe

How to Bulk Clone your Print on Demand Campaigns on Moteefe

by | May 17, 2021 | Blog, English, Features, Products, Products & Features, Uncategorized

How to Bulk Clone your Print on Demand Campaigns on Moteefe

The Bulk Clone function on Moteefe is a great way to mass upload multiple designs without having to individually edit campaign details each and every time.  Once you have already provided the prices, products, colors and general details of one product line, you merely upload a new design via the bulk clone feature and it will easily duplicate all of the information from the first campaign to the new ones. Not sure how to use it? Follow the steps below to learn how…

Launch your next POD campaign on Moteefe!

The Step-by-step Tutorial: Moteefe Bulk Clone feature

1. Log into your Moteefe account

2. Go to Your Dashboard, you should now see all of your campaigns in one location

3. Select a campaign that you want to use as the base campaign. To the right of the campaign, Click the toggle and you’ll see an additional window appear. Now click the first option, Bulk clone

4. Once clicked, you will be taken to the Bulk Clone Tool page

If you decide to Bulk Clone a campaign, all of the details within the chosen base campaign will duplicate over to the new designs.

5. From here, click on Upload Files and select the design files you want to upload on Moteefe.

Your files will automatically upload below and you will be able to edit the campaigns’ details like Campaign Name, URL, and Collections. 

That’s it! Now, the new campaigns will contain the same products, prices and color options as the base campaigns.  The only thing that has changed is the design!  However, if you want to make any additional changes, feel free to edit the campaigns as normal.

Help and support

This simple feature can you save you time if you happen to have a ton of designs to upload.  Try it out for yourself! If you need additional support with Cloning your campaigns, our team will be more than happy to help you. Contact details are below. Together, let’s #GoMakeIt

Contact details

Aidan Kessell – Success Manager

Ana Sousa – Success Manager

Sellersupport@moteefe.com

Support in English from 09am – 06pm GMT (UK)