Moteefe Live: The three keys to POD: Designs, design, designs
Coming up with original and relatable Print on Demand designs can be a difficult task when launching a POD business. Although sellers want to create a design that their buyers will like, they also need to consider how these designs will look once printed on a product. The design is the main factor in what makes a good POD product. In this week’s live stream, Thomas Gentleman and Aidan Kessell discuss strategies in creating a top-selling design for Print on Demand.
Some of the topics they cover include:
- 04:30 – “If it makes them cry, it makes them buy.”
- 06:00 – Free Facebook Ads Course
- 06:30 – Free Design Service
- 09:40 – Q4 is coming!
- 14:50 – The difference between a good seller and a great seller
Don’t have 30 minutes to spare? Here’s a summary of what you missed:
“If it make them cry, it makes them buy”
Be sure to personalize your designs to your target audience. It is common for people to want to buy products that personally resonate with them. A phrase or image that relates to your audience will help boost sales.
Free Facebook Ads Course
Moteefe School is a free Facebook ads course that was created with the seller in mind. The final product? An online course containing a total of 13 videos with valuable information for POD sellers of all levels. Starting off with three introductory videos to give the viewer a basic understanding of the Print on Demand world, the course breaks down into ten specific videos revolving around campaign creation, marketing strategies, using Facebook’s Business Manager and more.
In this program, you will learn how to:
- Ideate, launch and market a campaign
- Create and analyze Facebook advertisements
- Research and target niche markets
Enroll today and become an expert at Facebook ads!
Free Design Service
Moteefe Designs is the artwork service for POD entrepreneurs. Get your hands on 100% unique, scaleable designs to boost your print on demand sales in this exhilarating industry.
- Thousands of happy customers in over 30 countries
- POD specialist designers with over 10 years of industry experience
- Zero risk of copyright and trademark infringement
- 100% Original design tailor-made to your ideas
Reach out to your Success Manager to take advantage of this service.
The difference between a good seller and a great seller
The difference between a good seller and a great seller is their drive and hunger for success. A good seller will create a design and push it out to the world. They’ll keep promoting it through Facebook Ads until it reaches success. However, a great seller will create and test multiple designs, make adjustments and drop anything that doesn’t perform well. Instead of being married to a few ideas, they’ll keep changing things up and only focus on the ones that do well. Work smart, not hard.
” So designs, designs, designs, the more designs you have, the better chance that you have of finding a winning design. Now, lots of things sell, but winners are winners. You want to find things that work. If it makes them cry, it makes them buy. That’s the key to success.”
Learn more
If you are still aiming to increase your POD knowledge, use our free resources to help you increase sales in your POD business:
- Moteefe School – A free 13-video Teachable course taught by POD expert Thomas Gentleman. The course takes you through the process of how to create original POD designs, advertise your product and use Facebook Ads.
- Moteefe x Marcazo Global Facebook Group – Join our community Facebook group and connect with active sellers who are keen to share their experiences and knowledge on all things POD.
- Moteefe Live streams – Moteefe’s YouTube channel features live streams every Thursday with POD experts Thomas Gentleman and Aidan Kessell.
- Facebook Ads Translation Guide – A downloadable PDF containing common phrases in multiple languages for marketing purposes.
You can watch the full live stream on YouTube or read the transcription below. Want to be notified next time we go live? Don’t forget to tune in every Thursday for weekly live streams with Thomas and Aidan where they discuss all things Print on Demand!
Contrast is important to make the design stand out—Pop.
— Thomas Gentleman
Full transcription
[00:00:01.520] – Speaker 1
Good afternoon, everyone, and it’s me and Thomas here at Moteefe, yet again, another exciting installation for you all this week we’re going to talk about the three keys to POD designs. And as you see in the title, designs, designs, designs. It’s always. How are you?
[00:00:20.210] – Speaker 2
Hi, Aiden. Yes, thank you. Welcome, everybody to Moteefe.com Moteefe is the number one and POD solution for e-commerce. We have multiple printing and fulfillment locations around the world. So wherever your buyers are, their orders are produced locally to them, cutting down on the environmental impact and giving a great delivery time which proves their buyer experience. We’re fully focused on your success. Aiden is one of our customer success managers alongside Anna, who you can find in the group link in the description somewhere around there.
[00:00:52.800] – Speaker 2
You know what they say, max up the likes, subscribe, comment. Let us know that you’re out there. So, yes, the three keys to POD are the design. Well, design, design, design. So within that you don’t overly design things, but it’s the design. Really what we’re selling is almost a digital product that we fulfil at the end. So the whole buyer experience is now digitized. Nobody’s going to the shops. We’re not boomers, are we?
[00:01:20.120] – Speaker 2
We can all share screens and look at each other and zoom calls and show each other things, share it online. All of the social media platforms out there have driven tremendous social engagements, but within that there’s also the opportunity to sell through those platforms. So boomers aside, this is the new era, the new era for e-commerce, like a new revolution. We’ve had the agricultural revolution. For all of you history buffs out there, we had the Aden’s one step ahead of me with the industrial revolution.
[00:01:57.320] – Speaker 2
Shout out to the eighteen sixties. Now we look for the digital revolution. You, me, everyone can open a free account at Moteefe.com, upload a product, a design for a product, and that product will be printed that will be printed onto a product. And when somebody buys it, they’ll buy. Then it will be printed, then it will be delivered to them. So it’s a revolutionary new way of producing one on the demand. So print on demand.
[00:02:32.030] – Speaker 2
That’s what we that’s what we do and that’s what we focus on. Aidin, how would you say print on demand is different to traditional e-commerce?
[00:02:41.510] – Speaker 1
Well, first then there’s the first question I was going to ask you is so it’s printed on demand. So say if you didn’t want to have the stock ready to sell it, it could just magically Finnair and then you send it. That’s what would happen with you doing it, right?
[00:02:58.010] – Speaker 2
Absolutely. So e-commerce has been around for, you know, since the 1990s, people buying things online. But the old way of doing things was that you would be selling a product that already existed. So it was basically the same as as a shop. It’s just you were taking orders in a new way. This is a completely different way of doing things. Basically, nothing exists until the order comes in. That’s where the demand is and that’s when it’s printed.
[00:03:21.080] – Speaker 2
So we’re not drop shipping from another continent. There’s not a warehouse. You don’t have to rely on somebody that maybe has it doesn’t have it some stock level going down. When there’s an order, we print and deliver. And why do people order? I order because, yes, everybody loves a T-shirt. Everybody loves a hoodie, but they’re buying the design. That’s what they really buy. The t shirt, the type of t shirt. Yes, of course.
[00:03:49.550] – Speaker 2
We provide great quality products to be printed upon. But it’s not the people are not saying, oh, is that a this type or that type of t shirt or hoodie? No, it’s the design. They say the design, the connect with the design. They want to buy the design. That’s what they want to wear, the designs that work at the designs that speak directly to people where people can show off people a little bit like that.
[00:04:13.790] – Speaker 2
If you haven’t noticed how people go on about themselves. I have.
[00:04:16.400] – Speaker 1
I have in days he has because he’s on this with me and he has the he has the pleasure of working with me every day. And he knows that I’m passionate about it. I’m passionate about Moteefe and I’m passionate about prints on demand. And that comes across. So I might walk around with a T-shirt that says two big thumbs pointing at me saying this guy loves POD print on demand or this I’m a Moteefe kind of man, that kind of thing.
“If it make them cry, it makes them buy”
[00:04:41.960] – Speaker 1
Or don’t get jealous because I crushed Q4 at Moteefe, Q4 coming nearly halfway through the year. No preparations should be ramping up. So designs, designs, designs, the more designs you have. The better chance that you have of finding a winning design now, lots of things sell, but win is a win is. Winners are winners, and you want to find things that way, and if it makes them cry, it makes them buy, that’s the key to success.
[00:05:08.300] – Speaker 1
You want to connect excuse me with somebody on a fundamental emotional level, connect with this sublime object of their ideology, their desire straight in what’s the most important thing to them. They want to show off to the world. So bikers, bikers, bikers, they walk around a lot of the time. Not all of them, obviously, but a lot of them in leather. You can kind of tell that somebody is a biker. It would be unusual if somebody was wearing leather trousers, a leather leather jacket, leather biker jacket and had motorbike tattoos.
[00:05:43.210] – Speaker 1
And yet it never was super passionate about parasailing and they’d never been on a bike before. I’m sure those individuals do exist, but basically that’s like a uniform. So, yeah, where you can show off to the world what you what your passion, your thing, what you’re what you really care about. That’s what that’s what works so you need to work on. Getting a good name or a few nations that you’re in and then building up a design library to test and you can test Supercheap Aidan, do we have a Facebook course that tells people how to test a product on Facebook, a design on a product on Facebook for as little as three to five dollars?
Free Facebook Ads Course
[00:06:26.180] – Speaker 1
We do. And we do not just have at Moteefe Facebook ads because we have a free Moteefe, Facebook and scores. So if you wanted to get scripts, get Sara to go and get a main hospital going, you can find the link to that in the description below. If you’re on Facebook, it’s in the comments or just message me. And if you’re on YouTube, it’s in that description. Gambetta.
[00:06:47.390] – Speaker 2
Absolutely. So what else do you need? You need to sign? Well, we have a design service, its application only through Iten. Join the Facebook group, start selling at Moteefe. And once you’ve started to do well or if you’re if you an existing POD seller, we can hook you up and get get get some like get some designs going for you. We can also recommend designers that you can work with to produce your designs, super key, that you get a good design and you can spend a lot of money on designs.
[00:07:22.460] – Speaker 2
Don’t there’s no need to simple text designs can work. So if you’ve got some Photoshop skills or some Adobe Illustrator skills, then you can work on a design yourself. However, the best way to do this is to make lots and lots and lots of designs and then test them. Now, how many is a lot? I won’t I won’t mention their name, but a kind of a famous guy in e-commerce in America. Now in Japan, I think we know who that is, but I’m not going to shout him out here.
[00:07:51.650] – Speaker 2
When he first started setting, I remember an anecdote that he told me he was testing and testing and testing 20 designs, 30 designs, 40 designs. Don’t give up, didn’t give up because he knew that other people were successful at it and he knew that he just needed to find the right combination of niche. Message and design. And then it and then he’d have success and in the end, I think somewhere in this sixtieth design is an extreme example, I mentioned it, but it’s about perseverance suddenly have found a winner.
[00:08:20.820] – Speaker 2
That was absolutely an absolute killer. And he’s still in the POD space now. And that happened many, many years ago. So that’s the key you’ve got to test. You’ve got to get in. You’ve got to get going. You’ve got to find a designer to work with. And people are being successful. So don’t make five designs in. It doesn’t work. It works. We see it every day. Some people are lucky. They get it straightaway.
[00:08:41.670] – Speaker 2
First few designs myself. I was very early on, I think. Oh, well, you know, maybe the first design that I came up with made some sales. I think it almost broke even. And then I had a few hits and misses, but I was still knocking around break even in. So it might be my fifteenth or even 20th design, which then which then did really well. A Christmas ugly Christmas sweater design many, many Christmases ago.
[00:09:11.070] – Speaker 2
The ghost of Christmas sweater past will visit you with that design on Facebook soon. So super key that you get going now. And it’s a great time to get going because in just a few months time, Q4 is going to be here and you have the opportunity over the next quarter, Q3 of the year. If you’re not used to thinking about this as a business, then you need to because it’s important. Each quarter is different. There are four quarters in the year, hence the name quarter.
Q4 is coming!
[00:09:40.170] – Speaker 2
So Q3 is coming up. You’ve got three months, July, August and September to get good. It’s important to get good or you gamers out there. I know Aiden plays games. Is it important to get good, Aiden?
[00:09:55.080] – Speaker 1
It’s extremely important to get good. If you don’t get good, you get go.
[00:09:59.760] – Speaker 2
There you go. So you’ve got three months to get good before a huge, huge opportunity, which is Q4. Now, in the time that you’re getting good, yes. You can make you can make money. There were people absolutely smashing it right now with Moteefe.com. But Q4 is the is the cherry that the the big. I was going to say Kohona Burger. And if you last night on YouTube, I did so the big the big juicy prise at the end of the year where even one, two, three, one winning design in Q4, even with only a few days to go before Christmas.
[00:10:37.110] – Speaker 2
So say if you’re persistent in your break even, but you keep going, you keep being persistent. Seven days before the Christmas Cut-Off dates, which will be announced towards Christmas, seven days before that, you find you hit on something that’s selling well, that’s doing well. Just within those seven days, you can make a tremendous amount of sales, a tremendous amount of sales if you’re scaling up POD with five because and I mean numbers, I’m told, I’m not going to say you’re going to make this, you’re going to make that or it’s going to happen because it’s down to you and your determination.
[00:11:05.880] – Speaker 2
But it is possible, even with only seven days, obviously, the earlier you get in, the better. And we can get into scouting. But it’s the design that’s the key.
[00:11:14.580] – Speaker 1
It’s the way I see Christmas for a lot of sellers who are selling out for the year. That’s consistent. I see Christmas as their as their yearly bonus because they’ve put all that work in and all those sellers since it comes to Christmas, they can we target all of those buyers, all those page engagements, all of those nights, shares, whatever they can, we target them and then those people are more likely to buy in. That person is literally just giving back to our budget throughout the year.
[00:11:42.510] – Speaker 1
And then I can’t wait.
[00:11:44.850] – Speaker 2
Absolutely. And guess what? In the free Facebook ads course bruta brought to you by me and Moteefe retargeting strategies all in there. How to do it, when to do it, why to do it, what to do. So it’s designed. So you need to work. You need to work on a library of designs. Ready, tested. Yes. You can test for three days or so. You can test ten designs for thirty dollars. Yeah well you get to sales within that thirty dollar test then that, that pretty much pays for the test.
[00:12:15.690] – Speaker 2
So very important. Designs, designs, designs, designs. The more designs you’ve got, the more you test, the more likely you are to find the winner. And one of the biggest mistakes I see people make is they’ve got something and it’s kind of silly. It sells here, it sells there. But it’s not consistent. It’s up. It’s down. It’s left. It’s right. It’s a winning day. It’s a bad day. It’s.
[00:12:35.430] – Speaker 2
Oh, but they’re hanging onto it. They’re hanging onto it like like a like a bad relationship. In fact, they are indeed married to that design on some level because they think, oh, maybe it’s this, maybe it’s that now that the winning designs will scream at you within a test, an engagement test, you’re looking for a huge amount of likes. Yes, but I like important. I like all sorts of things. I like item am I going to buy, I don’t know, comments and shares, comments and shares.
[00:13:07.350] – Speaker 2
I want to see a lot of comments and shares. And when I’m seeing comments, I want to say I need to. In my life tagging Aunty Susie, you’ve got to buy this for Uncle Bob or whatever. That’s the kind of comments that I want. I don’t want oh, it’s upside down or you haven’t drawn it. I’m not interested in comments like that. And I don’t want to see shares. And you can check the shares, see how the sharing super, super, super important.
[00:13:30.090] – Speaker 2
So designs are the key to this. That’s the lifeblood, the North Star, the Northern Star, because constant is be like sizeably as constant as the Northern Star. When it comes to coming with designs, you need as many designs as you can get your hands on. You need to work, find the designer if you’re going to take this seriously or work with us. If you if you were already getting sales on the platform, reach out to eight and designs, designs, designs, designs.
[00:13:56.640] – Speaker 2
That’s the lifeblood. Black on social media. I’m sure that some of you be aware of or watched over by machines of loving grace. Which one is that? It defines social media as you’re the product on social media. Well, because it’s without the content. The Internet wants content like this wonderful content that we’re giving you now, the Internet craving for it. And I’m sure this will go viral. It craves content. So in the same way that social media platforms crave baby photos and that kind of thing, you have to feed you have to feed the system with more and more and more designs until you find that one design.
[00:14:38.130] – Speaker 2
And when you find that one design this a winner, then you scale that one as hard as you can and concentrate all of your efforts on getting the most out of that. But as soon as that starts to dwindle, often nothing lasts forever. Then you’ve got other designs to switch to quickly afterwards and start testing and testing and testing again. So that’s the key. They’re the keys to POD. And what do you think about having designs?
The difference between a good seller and a great seller
[00:14:58.080] – Speaker 1
I think it’s got to be done. It’s it’s it’s part and parcel. It’s the one more element you need to do to find success in parody. And the sort of examples I see with working with so many different cenizo Moteefe is the difference between a good seller and a great seller. A great seller won’t just find one design and then duplicate and scale that to the moon. They’ll find one and scale it, but they will always testing for the next one.
[00:15:26.250] – Speaker 1
They don’t stop. They’re hungry. They keep finding a different they keep testing it. When they keep getting another one design and asking me for designs, they’re asking they’re looking around 8:00 AM. Where can I get my next inspiration? Give me some tips. Give me some tricks. They’re hungry for it. Where’s the good guys? I’ll get something to run twenty or thirty and it’s fine. And then on the lower rung of that, you got people have got one design and they will try everything to make that one design.
[00:15:48.960] – Speaker 1
So yeah.
[00:15:50.310] – Speaker 2
So yeah, it will sell no matter what. That’s the way that Maritsa Maritsa it. So. You should be able to get good yourself, but you can’t just get good alone. You need a you know, if you’re going you need a you need a good keyboard. You can’t do on the old Commodore 64. You need some equipment. You need a low latency. So, Aidan, these are low latency option. He will get you good.
[00:16:15.150] – Speaker 2
If you can’t get good yourself, either Nanana will get you good. They will make you good. We’ve got a free Facebook outscores that will get you good. Join the group. You’re getting better, you’re getting warmer, you’re getting good. Engage in the group, share. We’re all there to support even me and. Getgood best thing could get designs, get winning, get ready for Q4. It’s coming, as I say, I think as a television show there’s a Christmas coming.
[00:16:38.340] – Speaker 2
Forget Christmas, Kiefer is coming. Yeah. And that’s much more important than the winter because Q4 is going to be big this year. It’s going to be the biggest. It always is. It always is the biggest Q4 ever because each year e-commerce is growing. Spreading is spreading and spreading and spreading. And we have ready for you and some closing words.
[00:16:59.750] – Speaker 1
All I want to just said is it’s been out there a second pair of eyes on a design that you’ve personally made always, always helps. Right. This is a shameless brag, but I’m not afraid to shamelessly do it. I have helped people make thousands of pounds. They’ve given me a design idea and I’ve said, I don’t want to do this. And I’ve done one to one or two tweaks, depending on what niche they’re looking into doing to help them.
[00:17:24.540] – Speaker 1
And it’s made them a ton of cash. I’m here all day. This is my day job, so I welcome mine to you guys to message me, say I am thinking of running this, would you think and I will give you the God’s honest truth, right. If it’s great, I’ll tell you this. Great. It needs work. I’ll tell you what kind of work it needs to get better. You can find me in the Facebook group in the description of those items.
[00:17:48.860] – Speaker 1
I might look like a nice chap and maybe he has a dog, is nice to his dog. But if you come to him with a design that isn’t going to cut it, Adrian will probably tell you you’ll stay right. This is the changes that you’ve got to make. And he has driven the success of many, many, many sellers on on Moteefe. And that’s why he’s a customer success manager alongside Anna, who’s in the group and ready to help.
[00:18:14.390] – Speaker 1
So designs, designs, designs, connect with us if you can’t get good will get you. Good idea then Anana. And a lot of eyes there and Adana either nanana will get you good. We will here to support Moteefe.com the number one and print on demand platform for e-commerce. Completely free.
[00:18:36.440] – Speaker 1
Oh yes. Oh yes.
[00:18:38.570] – Speaker 2
Excellent. Well thank you all very much. And I’m the host with the most. Thank you very much. And some closing words and some final inspiration for all of the boys and girls out there in POD land.
[00:18:50.960] – Speaker 1
The hard work you’ve put in now will pay. Thank you for consistency, designs, designs, designs. Don’t test one design, test three designs at a time. Do it. That’s it. That’s what I got to say about that. Thank you very much for joining us. Guys, I will reply to your comments shortly. And I look forward to chat with you in the group to take our guys. But why aren’t you?
Do you design yourself? Or is it better to use a designer?
[00:09:04.910]
Thomas: Well, it’s always good if you know the basics of how to use design software so that you can make little adjustments to the designs. And yes, if you are just using fairly simple text based designs, you should be able to learn to use a program like PhotoShop and Illustrator within 10 or 20 hours of messing around with it to the level of, you know, getting some text onto a t shirt, however, really, if you want to do this long term and you want to test a lot of designs and really scale up your business and also free yourself up to do other things, you know, like live streams with Aidan, then you want to get and find a designer to do all of this stuff with you, for you, in fact.
Now, that doesn’t mean that you can just expect them to deliver all of these things without telling them what you want. You’re still going to have to brief them. You’re going to have to work with them. You’re going to have to say, hey, Mr. Designer, this design that you gave me, it didn’t sell. But this design, which was very similar for, you know, very similar messaging, but different colours, different different layout, different font, maybe this is what’s working in this niche.
Can we have more like this? Less like that. So there is a period of working together to try to find a style that resonates with your niche and it will be different. So fishermen are going to want to have different things, different things, different design styles, different styles, different designs, different fonts, different messages are going to work in the fishing niche vs. the Mother’s Day niche or the Father’s Day niche. So it’s not like there’s just one thing like, oh, you must use this font and you must use these colours because every single niche is going to be different.
Aidan: OK. When Hillary in the chat said, yeah, livestreams with Aidan, she said a solid niche indeed! Thank you, Hillary. It is a solid niche.
Thomas: A little niche, a little niche, but a beautiful one.
But yeah, don’t copy this niche. Go find your own niches out there. And we also had a comment saying, Thomas, fishermen, I don’t know who who that person is referring to. But yeah, any questions on POD designs guys, feel free to comment. And a quick self plug here. Right. So if you guys are watching over on YouTube, you’ll find in the description below a link to our Moteefe global Facebook group where you can find me, you can find Flor, you can find Ana, basically.
And we help all the sellers find success from translations if they want to scale into other countries tips and tricks on Facebook, how to upload a design that’s finished. We help with that with some designs that are showing it initial success. We can even help you get them redesigned in other languages to really scale and take over the world. So definitely join the group if you were new to all of this. We have a free Moteefe ads course and it doesn’t just go through ads, it goes through anything and everything.
How to get started from step one is that twenty nine? So take that.
Thomas: Twenty nine? Twenty nine steps.
Aidan: Who knows! Twenty nine steps. Yep. Go and count them. And in the comments, prove me wrong.
Thomas: Not the twenty nine steps. It was a different, a different number, a different number of steps.
What design styles work best?
[00:12:20.560]
Aidan: I’ll have to go look at it straight after but I’ll check it out. Please do the Moteefe ads course, join the group. Message me and I’ll be happy to help. So good question from Hillary when it comes to designs, what styles work best for you? Cartoon, realism, abstract? To be honest. Simple is good.
Thomas: Simple is good. Simple is good. Yes. If you’re selling to fairly serious fishing types, farmers, you know that that kind of men, really, and their men, adult men, then cartoon styles are probably wants to stay away from. If you are going to put an illustration of a fish on something, if you think sort of a 19th century gentleman, amateur style illustrations of the beasts rather than anime style illustrations or sort of along the, I don’t want to say the word or else we’ll get striked but the theme park in Florida style ones, big eyes, you know, that kind of thing.
You want to stay away from that unless you’re targeting to people that maybe appreciate that. So maybe honour that kind of an illustration. Obviously always be original. Don’t just copy. But that kind of an illustrative style. If a father was buying something for a daughter might be appropriate for that kind of thing, but not maybe for a grandfather biker that wouldn’t really want sort of a pony on a bike or a unicorn on a bike.
I mean, maybe they would. There’s always someone out there. But in general, I would go for a little grittier, 1950s and 1960s tattoo style of illustrative work for bikers in general, notwithstanding their age or gender. Whereas, you know, large eyed illustrations.
Aidan: Anime
Thomas: You said you said, I know you’re into that item,
Aidan: Everyone needs a vice. That might be mine. Good stuff. So I think we’re looking good. There’s no more questions in the chat as of yet Thomas. They’re all just smashing their keyboard. And on that, you should also smash the like and subscribe button if you are on YouTube can’t forget those.
What NOT to do when creating your design
[00:14:43.920]
Thomas: Make sure also that your designs can be printed. Well, so don’t use glitter effects, don’t use, don’t make don’t have sort of light shining out of when somebody’s views something on a screen, the screens backlit, it’s projecting light out when they print it flat on a T-shirt. You don’t want to disappoint your buyers because they think it’s going to have a neon glow or anything like that. So don’t use any transparencies. If you want a glowing effect or like text that’s got sort of a glow around it, then you want to you want to do that in a different way.
Don’t use a transparency layer at all with anything you want, everything 100 percent on or off so that it will print well, don’t make it don’t make a glitter effect or make a any kind of lighting based effect on anything that you sell. Because in the end, yeah, it might look good on screen, but when it prints, everyone’s going to be disappointed. So stay completely away from anything like that. Glasses are always not these type. The ones you drink from drinking glasses with light shining through them, don’t you know, don’t do it.
You don’t need to do that. Know your audience. Keep everything sustainable in terms of artwork, legitimate artwork that you’re allowed to sell. By contrast, always high contrast, vibrant colours and big readable words when you put them on there. Yes, in some niches can go you can put a lot of words out there, but still keep it readable. There’s no point in having A’s that look like O’s or whatever, like some of these weird fonts that nobody can read easily.
Readability, readability, readability is the number one thing across everything, and that’s it. You just keep on testing work with a designer, as Aidan quite correctly say, work with a designer and work with that design as well. Don’t just you’re not buying a designer, but design is lot like a a bag of coffee beans. You can’t just get a designer and blend it up and all of a sudden you’ve got great stuff. Now you have to work with them because they will need to be guided, briefed and taken along the journey as well.
Give them feedback and find somebody that you can work with. Ideally, in the end, you’re paying them a monthly fee like they’re working for you for a set amount of artwork every month. And you’re just that encourages you to keep filling up their inbox with new stuff and it makes a commitment to them. And then if you start making money, give them a little bit more, give them more designs, give them more money. It’s it’s it’s a win win.
And after you’ve worked with somebody for six months or a year, they don’t need to ask. It’s just, oh, that’s in that niche bank, you’ve got something that, you know that’s going to be selling very well from the beginning. So there we are. Aidan, why don’t you wrap it up?
Aidan: So thank you to everyone who’s tuned in. We will be back next week on Thursday at 5pm GMT for our next episode. We’ll keep you posted what that will be. And if you do want to get started on print on demand, making money from home, making a little side hustle, and then check out the description and the links in the description Moteefe group, you can find me, Thomas, Ana, Flor, everyone. All the success team to help you.
You’ve got any tips and tricks, anything, any questions about set stuff up, whatever, where they’re for you. Secondly, don’t know where get started? Moteefe ads course. It’s there in the description. That’s your first step.
Thomas: Moteefeschool.com. Oh no, Moteefe.school.
Aidan: If you’re not sure it’s in the description. So I’ll see you guys all in the Facebook group. It must be directly. And you see Thomas either in the group or next week. Thank you very much every.
Thomas: Thank you.